Fortnite x Las Vegas Grand Prix

 

FORTNITE x LAS VEGAS GRAND PRIX

Role: Ideation, Art Direction, Animation, Editing
Ideation: Sadia Noor, Sammy Gold, Asia Irving, Sadé Robinson, Justin Joo
Art Direction: Sadé Robinson, Chris James
Copywriter: Ram Rey Duran
Creative Direction: Chris James, Justin Joo
Production Team: Collin Bean | Brand Team: Marissa Marshall
Production Partner: NRG
Client: Epic Games

Fortnite made a pit stop at Formula 1’s 
Las Vegas Grand Prix in November 2023, and we drove the physical space.
Fortnite is as big as it’s ever been 
thanks to the return of the OG map that Epic brought back for a limited run, so we gave fans on the ground a space to take a break from the race and drop in for some nostalgic Battle Royale action.

 

Copy about editing videos and creating cloud animations to on the activation’s screens.